Time Warner struggles to market VoIP

Media giant Time Warner is struggling to market its VoIP services which have seen a marked decline recently.
The world of Voice over Internet Protocol is very competitive and Time Warner is having to compete against telecom network services such as AT&T as well as Skype and Vonage among others.
The numbers are not looking good with experts estimating that the share price could fall by as much as 4%.
On the other hand Time Warner Cable’s digital subscribers grew in the second quarter of 2010.
Yet with sales down, Trefis commented: "The VoIP market is crowded and fiercely competitive. The major telecom providers are using new fiber-optic networks to gain VoIP subscribers via bundled offerings.
"Meanwhile, dedicated VoIP services like Skype have grown tremendously in popularity.
"Time Warner Cable lags behind chief rival Comcast in terms of geographic reach, thereby limiting its ability to leverage growing VoIP demand in the US."
Although they expect Time Warner shares to stabilise by the year 2012, it is thought that they will fall from 17.1% to 15.7% by the end of 2010.

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